TOURISM IRELAND：DOORS OF THRONES
（視頻時長：2′40″）
我們都知道北愛爾蘭是美劇《權利的游戲》的拍攝地。當颶風「格特魯德」在北愛爾蘭將一棵山毛櫸連根拔起時，愛爾蘭旅游局用它做成了十扇「權力之門」，每一扇門上都細致地雕刻著《權利的游戲》第六季中每一集的故事梗概。這十扇「權力之門」分散在愛爾蘭的各個地方，吸引著《權利的游戲》的粉絲們前來打卡、拍照。
項目信息
品牌/廣告主
TOURISM IRELAND
營銷機構
Creative Agency 創意代理商
Publicis London 陽獅廣告 倫敦
參與者
獎項榮譽
2017
Cannes Lions
Outdoor | Use?of?Ambient?Outdoor
Silver
2017
Cannes Lions
Outdoor | Special Build
Gold
2017
Cannes Lions
Media | Use of Social Platforms
Bronze
2017
D&AD Awards
PR | Creative Use of Media
Wood Pencil
2017
D&AD Awards
Branding | Brand Experience & Environments
Wood Pencil
2017
LIA
Non-Traditional | Travel
Gold
2017
LIA
Integration | Integration
Silver
2017
LIA
Design | Use of Illustration
Bronze
2017
LIA
Non-Traditional | Direct Marketing
Silver
2017
The One Show
Print & Outdoor | Ambient Media (Indoor & Outdoor) / Installations & Immersive - Campaign
Silver Pencil
2017
The Webby Awards
Advertising & Media | Best Social Community Building and Engagement
People’s Voice Winner
專業評分
專業評分已截止
評論
評論
推薦評論
暫無評論哦，快來評論一下吧！
全部評論（0條）