TopDigital2022評(píng)委說(shuō) | 西部數(shù)據(jù)創(chuàng)意內(nèi)容副總裁Joel Davis

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舉報(bào) 2022-06-09

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2022第十屆TopDigital創(chuàng)新營(yíng)銷獎(jiǎng)

評(píng)委說(shuō)

#對(duì)營(yíng)銷的理解

在數(shù)字經(jīng)濟(jì)繁榮發(fā)展的當(dāng)下，數(shù)字化營(yíng)銷也迎來(lái)了變革和創(chuàng)新的重要節(jié)點(diǎn)。西部數(shù)據(jù)公司長(zhǎng)期深耕數(shù)據(jù)存儲(chǔ)領(lǐng)域，不斷發(fā)掘數(shù)據(jù)價(jià)值，創(chuàng)造更多可能。隨著全世界約40%的數(shù)據(jù)都存儲(chǔ)于西部數(shù)據(jù)的產(chǎn)品中，我們堅(jiān)持用創(chuàng)新賦能全球技術(shù)平臺(tái)，從消費(fèi)者日常使用的設(shè)備，到邊緣存儲(chǔ)，再到云存儲(chǔ)。我們相信人類的潛力正與數(shù)字轉(zhuǎn)型相交融，通過(guò)深刻洞悉目標(biāo)消費(fèi)群體的需求變化，不斷探索出更符合時(shí)下潮流的營(yíng)銷策略和模式，為消費(fèi)者帶來(lái)更優(yōu)質(zhì)的體驗(yàn)，實(shí)現(xiàn)數(shù)字營(yíng)銷創(chuàng)新的更多可能。在TopDigital創(chuàng)新營(yíng)銷盛典十周年之際，我謹(jǐn)代表西部數(shù)據(jù)衷心祝愿活動(dòng)取得圓滿成功！

“As the digital economy booms, digital marketing has also arrived at a key point of change and innovation. Western Digital has long been committed to the data storage field, guided by our mission to unlock the potential of data by harnessing the possibility to use it. With 40% of the world’s data stored on Western Digital products, our innovation powers the global technology platform – from the devices consumers use every day, to the edge, to the foundation of the cloud. With a belief in human potential as it intersects with digital transformation, we continue to reach out to target consumers with innovative communications and marketing strategies in line with current trends. On behalf of Western Digital, I wish you a very successful 10th TopDigital Innovation Marketing Awards Ceremony.”

#企業(yè)介紹

西部數(shù)據(jù)始終致力于發(fā)掘數(shù)據(jù)價(jià)值，創(chuàng)造更多可能。憑借在閃存和 HDD 領(lǐng)域的整合積累，以及在內(nèi)存技術(shù)領(lǐng)域的推進(jìn)發(fā)展，西部數(shù)據(jù)持續(xù)突破創(chuàng)新，不斷推出強(qiáng)大的數(shù)據(jù)存儲(chǔ)解決方案，以支持全球數(shù)字化未來(lái)的遠(yuǎn)大進(jìn)程。同時(shí)，西部數(shù)據(jù)將可持續(xù)發(fā)展作為公司核心價(jià)值觀，深刻理解應(yīng)對(duì)氣候變化的緊迫性，并積極實(shí)現(xiàn)科學(xué)減碳倡議組織（Science Based Targets initiative, SBTi）的宏偉減碳目標(biāo)。

Western Digital is on a mission to unlock the potential of data by harnessing the possibility to use it. With Flash and HDD franchises, underpinned by advancements in memory technologies, we create breakthrough innovations and powerful data storage solutions that enable the world to actualize its aspirations. Core to our values, we recognize the urgency to combat climate change and have committed to ambitious carbon reduction goals approved by the Science Based Targets initiative.

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