北京 宣武區
Originally founded in 1997, Earl Jean first revolutionized the Denim Industry with its famous skinny fit. Earl Jean quickly became the denim of choice for the trend setting Hollywood celebrities, becoming an International best seller.
Today Earl Jean continues to cater to the way real women live and feel! Achieving the impossible, Earl Jean combines quality with value in a life style brand that’s both sophisticated and aspirational.
But Earl Jean is more than a Denim Brand! We are a culture that delivers what a woman wants; to be fashion conscious and trend right. Equally important, we recognize that today’s multi-faceted, on the go women has the instinctive desire to be comfortable while maintaining the confidence that comes with looking her very best.
Earl Jean delivers a product usually associated with upscale brands by appealing to a large consumer base desiring affordable, high quality fashion and brand image.
北京 朝陽區
AMUSE
We spent the first half decade of our life operating as a digital agency – and we still fulfil this role for many of our clients. We were one of the most innovative agencies for our time and the impact of digital technology on everyday life remains our abiding passion. It’s the extent of this impact which has led around a third of our clients to work with us as their lead brand communications agency.
Respect Truth. Make It Real.
We all know that, in the digital world, people are more connected than ever and brands are subject to greater scrutiny than ever. The golden rule, therefore, is that you have to respect the truth: not necessarily the facts, but the reality of how consumers see, feel and experience your brand. We don’t have a set “process” for uncovering this, as we believe that all briefs are different, but this fundamental principle is what drives our thinking. And, once the truth is identified, we challenge ourselves to do something about it. It’s an approach which leads fairly naturally to strong, purposeful creative work.
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