上海 盧灣區
我們所提供的是能夠讓品牌和業務成長的“有創意的解決方案”。因為我們完全相信:創造力是商業業務所能運用的最有效的工具。無論在世界何處,我們都能兌現一致而高效的服務。我們的使命是發現并釋放人的潛能、品牌的潛能和商業業務的潛能。
DDB中國由DDB、Tribal Worldwide、國安DDB組成,在不同專長的領域里各司其職,提供最佳“有創意的解決方案”--更能因應客戶的不同需求協同或獨立工作。Tribal Worldwide是數字化營銷專家,而DDB和國安DDB則提供廣告專業的解決方案。我們的推廣策劃以創意為中心,為滿足客戶在中國市場上的特定挑戰而專門設計。我們在中國的客戶包括恒天然、大眾汽車、一號店、青島啤酒等等不勝枚舉。
眾所周知,中國的媒體市場是一盤難解的棋局。事實上根本不存在“單一的”中國市場。我們面對的是語言各異、商業模式各異的多個截然不同的中國市場。媒體高度細分、媒體成本上升,還有分布在各地的層級不同的城市,這樣的市場既讓人眩目激動,又難免不知該如何著手。在時髦上海行之有效的方案到了麻辣四川可能全軍覆沒--消費者行為和消費能力往往因地而異。
幸好我們擁有專業工具,能讓客戶的訊息被需要聽到的人全面收悉。通過Connection Planning,我們能夠解決怎樣利用最佳觸點和溝通渠道保證合適人選得到相應訊息。
上海 徐匯區
In 1949, three enterprising gentlemen, Bill Bernbach, Ned Doyle and Maxwell Dane gave the advertising industry a wake-up call. In short, they said: Let’s stop talking at people and instead start conversations that lead to action and mutual benefit.
This heritage tells us who we are, what we believe and how we should behave. It inspires us to continually challenge standard convention. From Bill Bernbach to Keith Reinhard to the present generation of DDB leaders, we continue the revolution.
Ideas are the fuel of DDB. Throughout our evolution we have been guided by a series of relevant and related ideas:
Creativity Is The Most Powerful Force In Business
DDB’s pursues collaborative relationships with clients and partners to find the hidden potential of people, brands and business through creativity.
Insight into Human Nature
We believe that great ideas come from keen insights and one good idea can propel a brand for years.
Respect for the Customer
DDB has long led the way by recognizing that brands are in the hands of consumers, not brand managers. Nothing is more important and relevant today.
北京 朝陽區
In 1949, three enterprising gentlemen, Bill Bernbach, Ned Doyle and Maxwell Dane gave the advertising industry a wake-up call. In short, they said: Let’s stop talking at people and instead start conversations that lead to action and mutual benefit.
This heritage tells us who we are, what we believe and how we should behave. It inspires us to continually challenge standard convention. From Bill Bernbach to Keith Reinhard to the present generation of DDB leaders, we continue the revolution.
Ideas are the fuel of DDB. Throughout our evolution we have been guided by a series of relevant and related ideas:
Creativity Is The Most Powerful Force In Business
DDB’s pursues collaborative relationships with clients and partners to find the hidden potential of people, brands and business through creativity.
Insight into Human Nature
We believe that great ideas come from keen insights and one good idea can propel a brand for years.
Respect for the Customer
DDB has long led the way by recognizing that brands are in the hands of consumers, not brand managers. Nothing is more important and relevant today.
香港 東區
In 1949, three enterprising gentlemen, Bill Bernbach, Ned Doyle and Maxwell Dane gave the advertising industry a wake-up call. In short, they said: Let’s stop talking at people and instead start conversations that lead to action and mutual benefit.
This heritage tells us who we are, what we believe and how we should behave. It inspires us to continually challenge standard convention. From Bill Bernbach to Keith Reinhard to the present generation of DDB leaders, we continue the revolution.
Ideas are the fuel of DDB. Throughout our evolution we have been guided by a series of relevant and related ideas:
Creativity Is The Most Powerful Force In Business
DDB’s pursues collaborative relationships with clients and partners to find the hidden potential of people, brands and business through creativity.
Insight into Human Nature
We believe that great ideas come from keen insights and one good idea can propel a brand for years.
Respect for the Customer
DDB has long led the way by recognizing that brands are in the hands of consumers, not brand managers. Nothing is more important and relevant today.
上海 靜安區
Tribal Worldwide是一家專注于數字時代的創意營銷代理商。在和眾多國際國內品牌客戶合作的豐厚基礎上,常常為客戶創造出包括線上、線下以及能夠真正實現消費者互動的營銷方案,從而更進一步創造出人們喜歡的品牌、服務以及傳播方案。
北京 朝陽區
Tribal Worldwide是一家專注于數字時代的創意營銷代理商。在和眾多國際國內品牌客戶合作的豐厚基礎上,常常為客戶創造出包括線上、線下以及能夠真正實現消費者互動的營銷方案,從而更進一步創造出人們喜歡的品牌、服務以及傳播方案。
上海 虹口區
1994年,美籍華人朱威廉先生,在上海創立了Americo 聯美廣告公司,注冊資本金30萬美元。聯美隨即成為了當時最早進入中國的外商獨資的廣告公司。在創立初期就承攬了肯德基,摩托羅拉等一系列國際客戶。
1997年聯美被國際廣告業巨頭奧姆尼康集團(Omnicom Group)并入旗下,英文改名為Pathway, 與BBDO天聯、DDB Worldwide恒美廣告、TBWA李岱艾和OMD浩騰媒體一起,共同發展奧姆尼康集團的在華廣告業務。
2008年,Americo聯美廣告重新回到朱威廉先生麾下,目前主要服務于索尼、杜邦、德國漢高、奧克斯、卡夫、雀巢太太樂、恒生銀行、黃金協會等客戶。
聯美不是4A,是一家綜合性獨立廣告Agency。聯美以服務線下客戶和互動營銷類客戶為主。我們熱忱期待有卓越市場洞悉能力及優秀執行能力、明白廣告不是藝術,并愿與公司長期發展的人士加入。
香港 灣仔區
Tribal Worldwide is a digitally centric global advertising agency.
A stable filled with enough creative horsepower to help our clients outrun those economic downturns, help those who are growing flourish and to even help those who don’t know they need help.
It’s safe to say we bring really big, exceptionally fantastic ideas to fruition.
It’s also safe to say it's these ideas that help propel our clients business into the stratosphere. It’s typically not safe to say we’re overly wordy and pompous. But in this case, we’ll let it slide.
If you’ve worked with us in the past, you know our passion is infectious.
Not the bad kind of infectious, but the kind gets us out of bed in the morning. It’s the same passion that helps us blow past boundaries and hop some of the greatest creative hurdles ever known.
We’re headquartered in New York, but you can find us pretty much anywhere.
With sixty four offices spanning forty two countries throughout
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