舉報(bào)
2017-01
SONY PS4——《失重的貓咪》
Gravity Cat
來(lái)源：V電影
不管是惡搞的、酷炫的，還是無(wú)厘頭的，腦洞大開(kāi)的索尼 PS4 廣告人拍起作品來(lái)，腦洞總是無(wú)盡頭的。不久前才跟大家分享過(guò)山田孝之出演的《影響決斷的山田》，這次為了給 PS4 上的游戲《重力眩暈2（Gravity Rush 2）》宣傳，索尼公司又再發(fā)新品，這支切題又耍萌的小廣告。
短片情節(jié)相當(dāng)簡(jiǎn)單，姐妹通過(guò)寵物貓的失重發(fā)現(xiàn)了重力的異常。有意思的是前半段第一視角的拍攝，類(lèi)似游戲中常用的手法，讓觀者擁有了角色的視角，仿佛親身經(jīng)歷一場(chǎng)失重。而上房的貓咪，中間接連不斷的小插曲，失重后從窗戶(hù)掉出屋外、在空中漂浮等，實(shí)在是很二次元的場(chǎng)面。加上可愛(ài)的貓星人和少女們，全片充滿了甜膩的氣質(zhì)。
背景樂(lè)演唱者是日本女子組合 DIALUCK 的主唱 ハル?（Haru）。
項(xiàng)目信息
品牌/廣告主
PlayStation
營(yíng)銷(xiāo)機(jī)構(gòu)
Production House 制作公司
TFC 東北新社 日本
參與者
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2018
ADFEST
Film Craft Lotus | Cinematography
Silver Lotus
2018
ADFEST
Film Lotus | Internet Film: Electronics, Household Products, Home Appliances & Furnishings
Gold Lotus
2018
ADFEST
Film Craft Lotus | Production Design
Gold Lotus
2018
ADFEST
Film Craft Lotus | Cinematography
Finalist
2018
ADFEST
Interactive Lotus | Viral Vdo
Finalist
2018
ADFEST
Film Craft Lotus | Directing
Finalist
2018
ADFEST
Branded Content Lotus | Best Use of Fiction Film
Grande of Lotus
2018
ADFEST
Interactive Lotus | Viral VDO
Bronze Lotus
2018
ADFEST
Film Craft Lotus | Special Effects: Digital Visual Effects
Finalist
2018
ADFEST
Branded Content Lotus | Best Use Of Fiction Film
Finalist
2018
ADFEST
Film Craft Lotus | Directing
Grande of Lotus
2018
ADFEST
Film Craft Lotus | Editing
Finalist
2018
ADFEST
Film Craft Lotus | Production Design
Finalist
2018
ADFEST
Film Craft Lotus | Special Effects: Digital Visual Effects
Gold Lotus
2018
ADFEST
Film Craft Lotus | Editing
Silver Lotus
2018
ADFEST
Design Lotus | Motion & Digital Design
Finalist
2018
ADFEST
Film Lotus | Internet Film: Electronics, Household Products, Home Appliances & Furnishings
Finalist
2017
Cannes Lions
Film Craft | Direction
Silver
2017
Cannes Lions
Film Craft | Production Design / Art Direction
Gold
2017
Cannes Lions
Film | Media & Publications
Silver
2017
Cannes Lions
Film Craft | Visual Effects
Bronze
2017
Cannes Lions
Brand | Product Video
Bronze
2017
Cannes Lions
Social Video
Bronze
2017
D&AD Awards
Branded Content & Entertainment | Fiction Film up to 5 mins
Graphite Pencil
2017
LIA
TV/Cinema/Online Film | Recreational
Silver
2017
LIA
Production & Post-Production | Visual Effects
Silver
2017
LIA
TV/Cinema/Online Film | Branded Content
Silver
2017
LIA
Production & Post-Production | Production Design
Gold
2017
LIA
Production & Post-Production | Direction
Silver
2017
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Direction, Travel, Tourism & Leisure
Grand Prize
2017
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First Prize
2017
CLIO Awards
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Bronze
2017
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Social Media | Social Video
Bronze
2017
CLIO Awards
Film Technique | Direction
Gold
2017
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Film Technique (Visual Effects) | Visual Effects
Bronze
2017
CLIO Awards
Branded Content | Film
Silver
2017
The One Show
Moving Image Craft | Craft - Direction / Direction - Single
Gold Pencil
2017
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Gold
2017
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Gold
2017
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Film | Product & Service | Finance | Services | Entertainment & Leisure | Travel | Restaurants | Commercial Public Services
Grand Prix
2017
AD STARS
Branded Viral Videos
Gold
2017
AD STARS
Interactive | Online ad
Silver
2017
Spikes Asia
Design | Motion Graphics Design & Animation
Bronze Spike
2017
Spikes Asia
Digital | Brand / Product Video
Silver Spike
2017
Spikes Asia
Digital | Social Video
Bronze Spike
2017
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Digital Craft | Video / Moving Image
Bronze Spike
2017
Spikes Asia
Film | Media & Publications
Gold Spike
2017
Spikes Asia
Film Craft | Visual Effects
Silver Spike
2017
Spikes Asia
Film Craft | Achievement In Production
Gold Spike
2017
Spikes Asia
Film Craft | Production Design / Art Direction
Bronze Spike
2017
Spikes Asia
Entertainment | Online: Fiction
Grand Prix
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