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大家越生氣,士力架價格越低!#HUNGERITHM

舉報 2016-06

來源:網絡廣告人社區

現在有一個網絡新詞 Hangry,是 Hunger(饑餓)+ Anger (憤怒)的組合詞,意思是說當你饑餓時你是會很憤怒。同時,如果我們發生不愉快的事情,也會發到社交網絡去抱怨一樣。比如去年那個衣服顏色事件,大家就會在網絡上爭論起來,“這明明是藍色”“白癡,這是金色”。

所以為了讓世界更加和平,可以用來充饑的士力架推出了一個活動——

#HUNGERITHM#

HUNGERITHM

這個網站是 24 小時不間斷的分析來自社交網絡的消息(任何人的消息),每天超過 140 次的更新,根據系統詞庫中 3000 多個詞做分析,如果有哪條 Twitter 內容出現了該詞匯,那么就統計一次。

也就是說,這個網站就是統計大家發到社交媒體上的憤怒言論,然后根據一定的算法,得出一個結果,根據結果士力架會實時進行打折。

HUNGERITHM

HUNGERITHM

用戶登錄 HUNGERITHM 查看當前社交網絡的憤怒指數,指數越高說明大家在社交網絡抱怨越多,那么士力架價格越低,用戶可以在當前價格拿到優惠卷,再憑借優惠價去 7-11 門店購買即可。

HUNGERITHM

HUNGERITHM

原來憤怒的大家在 7-11 吃完士力架后就變得心情愉悅了~

HUNGERITHM

項目信息
品牌/廣告主
Snickers 士力架
Snickers 士力架

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