《我們是超人》 WE'RE THE SUPERHUMANS
英國 Channel 4 為 2016 年里約殘奧會制作了一段時長 3 分鐘的廣告《我們是超人》。歌曲集結了 140 位來自不同領域的殘疾人，將原本嚴肅的話題以輕松的 MV 展現出來，使得原本可能令人同情的殘疾人士變得生動有趣，充滿力量，在經典的 “YES I CAN” 歌曲下演繹出樂觀堅韌的態度。
該項目榮獲 2017 戛納國際創意節 Film 電影獅全場大獎。
項目信息
品牌/廣告主
Channel 4
營銷機構
Production House 制作公司
Blink Productions
參與者
獎項榮譽
2018
D&AD Awards
Collaborative | Agency - Production Collaboration
Graphite Pencil
2017
Cannes Lions
Integrated
Gold
2017
Cannes Lions
Film Craft | Direction
Gold
2017
Cannes Lions
Media | Media & Publications
Silver
2017
Cannes Lions
Film Craft | Editing
Silver
2017
Cannes Lions
Media | Use of Integrated Media
Silver
2017
Cannes Lions
Film Craft | Casting
Gold
2017
Cannes Lions
Film Craft | Achievement in Production
Silver
2017
Cannes Lions
Film Craft | Use of Licensed / Adapted Music
Silver
2017
Cannes Lions
Film | Media & Publications
Grand Prix
2017
D&AD Awards
Film Advertising | TV Programme Promotions
Yellow Pencil
2017
D&AD Awards
Film Advertising Crafts | Direction for Film Advertising
Black Pencil
2017
D&AD Awards
Film Advertising Crafts | Editing for Film Advertising
Graphite Pencil
2017
D&AD Awards
Film Advertising | TV Commercials 121-240 seconds
Black Pencil
2017
D&AD Awards
Digital Marketing | Use of Social Media
Wood Pencil
2017
D&AD Awards
Film Advertising Crafts | Use of Music for Film Advertising
Yellow Pencil
2017
D&AD Awards
Film Advertising | Cinema Commercials 121-240 seconds
Yellow Pencil
2017
D&AD Awards
Digital Marketing | Integrated Digital Campaigns
Yellow Pencil
2017
D&AD Awards
Film Advertising Crafts | Casting for Film Advertising
Graphite Pencil
2017
NYF Advertising Awards
Sound Design
Second Prize
2017
CLIO Awards
Film Technique | Editing
Silver
2017
CLIO Awards
Film Technique (Sound Design) | Sound Design
Bronze
2017
The One Show
Moving Image Craft | Craft - Use of Licensed / Adapted Music / Use of Licensed / Adapted Music - Single
Gold Pencil
2017
The One Show
Moving Image Craft | Craft - Use of Licensed / Adapted Music / Use of Licensed / Adapted Music - Single
Best of Discipline
2017
The One Show
film Television / Long Form - Single
Gold Pencil
2017
The One Show
Moving Image Craft | Craft - Editing / Editing - Single
Silver Pencil
2017
The One Show
Moving Image Craft | Craft - Direction / Direction - Single
Gold Pencil
專業評分
專業評分已截止
評論
評論
推薦評論
全部評論（1條）