With more than 18 years of experience in the public relations industry, Elan is a leading expert in reputation management, brand building and crisis communications. She has provided strategic consultation and led major communications programs for clients including AT&T, Bayer, Volkswagen China, Michelin, Bosch, Carrier, Disney, DHL and Warner Bros., to name a few. She has also guided many brands and companies in entering the China market through highly successful communications campaigns.